A new, effective experience for a local public transit system.
Along with the full rebrand of Cache Valley Transit to Connect Public Transit, we created a full redesign and update of the website. The website was designed and built from the ground up not only to match the new brand style, but also improve user experience based on insights and data gathered since updating the CVTD website in 2018.
With the new visual identity and website, we created a consistent look and feel across all internal and external communication channels. We drastically improved the user experience, making it easier and more convenient for users to find route and service information. Our bespoke and systemic WordPress website can now be easily expanded as Connect’s service offering grows.